The product should speak for itself. I do need an advertisement. It is said a man who made no money. Investing in ads is a way to invest in yourself. With well-researched and organised marketing plans your business can skyrocket to become a household name. Isn't that everyone's goal? You can become the first name people think of when they need your products. Here are 3 ideas to take your business to the next level and reach more people.
1. Feather Flags
Feather flags are a way for people to see what your business offers and a fun way to do so. Most of life in Australia can be very busy. Most people are in their cars getting from point A to B. Feather flags Australia are a way to grasp any sheila or mate's attention.
In this modern day and age, many people think that traditional ways of advertisement are dead. This we know to be false. Using all forms that reach our audience can have a great effect.
For example, if your business is in the heart of the city or the last one on a long road stretch feather flags will get people's attention.
Benefits of Feather Flags
The best thing about making your customizable feather flag is that it's very affordable. This use of advertisement is ideal for any business as you can customise it to your needs. The eye-catching vibrant colours you select will help people to come straight to you for this increases brand recognition.
In addition, if you want to make your marketing campaign on the go this transports with a few clicks. These are great for festivals, and grand openings. For example, does your town have a food festival a few times a year? If so make your food truck stand out with a few feather flags to give people the subliminal message to stop at your truck.
As the Aussie sun can be brutal, be sure to buy a high-quality feather flag that is designed to withstand outdoor conditions, including wind, rain, and sunlight. Materials such as polyester or nylon, make them long-lasting and able to withstand any conditions.
2. Point of Sale Promotions
Also known as POS, point-of-sale promotions may be the factor to keep people shopping. If someone goes to a place and gets a great deal in addition to what they came in for. Then your advertisement they saw on the street was then used to bring them in. They in turn tell a great deal to their co coworker. Then they in turn tell their families and the cycle keeps going. You are the benefactor of good marketing.
To make good use of POS promotions you have to keep the goal in mind. Your main goal is to increase sales just like with a feather flag.
One idea to increase purchases is a bogo or "buy one, get one free" promotion. This gets products out the door but also keeps them coming back. We all like to feel like we got a good deal.
Another option is offering a gift or promotional item as an incentive for customers to make a purchase. For example, suppose it's a makeup company and your promotion is to buy two of one brand to get a free trial size of an up-and-coming brand. Now, this customer came in for makeup and left with two brands to think about. You are creating repeat customers.
Lastly, we have to remember that human emotion is a big factor when purchasing items. You can offer time-limited discounts on selected products or services at the point of sale. This creates a sense of urgency and encourages customers to make a purchase immediately as they don't want to miss out.
Benefits of POS Promotions
For starters POS promotions boost sales. Isn’t this the goal? You will see almost immediately an increase in product sales when you give something for people to come back for.
Much like before with feather flags, you will become a household name. You still need to be smart about how and where you place any promotional displays for POS promotions.
In addition, this enhances the shopping experience for customers. The more confident people feel about a purchase and getting a great deal, the more likely they are to come back.
The more you gain the trust of your customers the better is it for you to see what avenues of marketing are working. For example, is an offer BOGO better than gifts? What do people want?
3. Public Transportation Displays
One thing for certain with public transportation displays and that's that they can not be ignored. If you are in a city environment these types of displays will become so well known people won't forget.
Public Transportation displays are large and vibrant in colour. These are fantastic to put on trains, trams, and subway stations as they are usually in areas with a lot of foot traffic.
For example, do you need to advertise a new phone and want to reach your target audience? Since most teenagers or those of college age take public transportation you can reach them. Thus increasing their want for that new phone.
Benefits of Public Transportation Displays
You can’t ignore a big sign in front of your face. If you see this same sign many times a day for a month you will look it up at least once.
Much like the other methods mentioned public transportation displays to increase your brand's visibility. The more people that know about you, will buy from you. The more you are seen people will start to recognise you as it guy for computers, or clothes and you will have great sales increases. recognition, recall, and increased customer awareness.
Finally, a bonus is that public transportation is mobile. This allows for more and more people to see what your brand has to offer.
It’s Time to Make Money
By implementing these few ideas your business will become a household name. These methods have proven to be effective and will make your business great. The true area of business is to have a product you believe in and can be passionate about. With marketing, we can talk about what we love and hope others fall in love too.
